Tarptautinio PR rašytojas/ PR copywriter

Company Description We are Sensus PR, an international PR agency specializing in telling unique stories that inspire and create real visibility for brands. Our team consists of dedicated professionals who love what they do, working with companies that have something newsworthy to say. We value close communication and meaningful messages, striving to create an open, empowering, and supportive company culture. We craft PR strategies and action plans to maximize exposure through top media, global A-list publications, and other content or events. Qualifications
• Proficiency in writing press releases and other forms of communication content
• Excellent verbal and written communication skills in English and Lithuanian
• Ability to work independently and remotely
• Previous experience in PR or Journalism
• Bachelor's degree in Communications, Journalism or PR Role Description This full-time remote role involves writing and editing press releases, managing communication with media contacts, crafting media messages, and proofreading content. The PR Copywriter will work closely with Project managers and clients to understand their unique stories and develop tailored PR strategies that achieve maximum visibility and impact. Detailed Role Description: Content Creation
• Write press releases, pitches, social media posts, blogs, or client articles based on briefs.
• Adapt writing style for different industries (tech vs lifestyle) and target outlets.
• Ensure accuracy, clarity, and consistency of messaging across all outputs.
• Incorporate journalist and client feedback into revisions efficiently. Brief Interpretation & Execution
• Follow briefs from Sr. and Jr. PMs closely, asking clarifying questions when needed.
• Research background information to add context and depth to drafts.
• Translate complex information into accessible, journalist-friendly language. Research & News Support
• Assist in light news-sourcing (e.g., spotting relevant studies, cultural hooks).
• Provide content suggestions or alternative angles when developing drafts.
• Stay updated on trends in lifestyle, tech, and media writing styles. Editing & Quality Control
• Proofread and fact-check content before submission.
• Ensure all materials follow agency style guides and client tone.
• Suggest improvements in structure, storytelling, or clarity. Collaboration & Workflow
• Work closely with Jr. and Sr. PMs to align writing with client strategy.
• Incorporate feedback quickly to meet deadlines.
• Support multiple clients simultaneously, balancing workload effectively.
• Share insights on what formats/styles journalists engage with most.